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Data Analytics

Unlock the full potential of your DMS data.

Navigate the sea of data with Data Analytics. Bring data to life by converting complex data streams into dynamic, actionable insights. Our platform automatically pulls data from your DMS and other systems into one single, accurate data warehouse, keeping you in sync with the latest information. Visualise your business operation and performance through user-friendly and customisable charts, graphs, and indictors. See progress as it happens, day by day.

A young man using a tablet for analysing data.

Your daily intelligence briefing with the critical insights.

Data Analytics is your daily source of intelligence and key to unlocking the full potential hidden within your data. By simplifying data management with advanced analytics, you’re able to swiftly identify operational strengths and areas for improvement. Enabling predictive analytics helps you understand your customers and their demands. This intelligence ensures efforts are proactive, targeted, and ultimately, more effective. Imagine starting your day, not just with a coffee, but with intelligent analysis powered by Data Analytics, delivering the insights you need to make decisions for continuous growth.

Using data-driven solutions, we help our clients drive customer loyalty and increase retention rates within your network.

By integrating disparate data sources, we form a holistic view of each customer for more effective engagement. We focus on targeted, always-on communications to establish a strong, lasting bond between you and your customers.

60%

Average campaign open rate

27%

Of customer data identified
needs improving

20+

DMS interfaces

8%

Average increase in Customer
retention rate

Your daily intelligence briefing with the critical insights.

Data Analytics is your daily source of intelligence and key to unlocking the full potential hidden within your data. By simplifying data management with advanced analytics, you’re able to swiftly identify operational strengths and areas for improvement. Enabling predictive analytics helps you understand your customers and their demands. This intelligence ensures efforts are proactive, targeted, and ultimately, more effective. Imagine starting your day, not just with a coffee, but with intelligent analysis powered by Data Analytics, delivering the insights you need to make decisions for continuous growth.

Data
Benefits

Unify your DMS and other external data sources into our platform. This integration ensures immediate access to the insights needed for agile response in the dynamic automotive market. By leveraging the expertise of our industry specialists, the solution not only aggregates, but also augments your data. Simplify the complexity of handling data and use the time saved from putting together manual reports to enable a focus on customer service and efficient operations.  

 

Utilise Data Analytics to understand and forecast evolving market trends and customer behaviours and proactively respond to changes in demand for vehicles, parts, and services. Dive deep into operational analytics with reports and dashboards to spotlight opportunities for growth, efficiencies and identify risks. With these rich insights, you can adjust your strategy and innovate with purpose. We turn datasets into clear insights which enables leaders to focus on what truly matters – meeting customers unique needs and keeping them happy.  

Spot the trends and facts with visual data representations to make impactful decisions that drive your business forward. This solution offers a detailed view of performance across teams, locations, regions, or departments, so you can see where teams are headed and set up realistic KPIs. You can stay aligned with your objectives through daily tracking of KPIs. It ensures that every decision, from executive level to front line, is informed and supported by data  

Better business for everyone.

Leadership Team

Seeking a deeper understanding of what drives your company’s performance? With Data Analytics, business insights are just a click away. We provide the clarity you need to analyse KPIs against any set benchmarks or goals by centralising data across various departments, locations, and retailers into one single, accessible place. Our platform interprets this massive data to highlight trends, predict future opportunities, and pinpoint areas needing attention, enabling you to make data-informed, faster decisions. Transform your data into a strategic asset that improves profitability and streamlines operations.

Service Team

Ever wondered how you can optimise your global service strategy to improve customer retention? Data Analytics presents all parts and labour sales data, alongside key performance ratios, including productivity, efficiency, and utilisation. It is all broken down by site, team, and labour type. Tracking and analysing everything from vehicle histories to parts and labour sales, you can control stock levels and ensure future bookings are aligned with demand. Loyalty metrics, combined with retention analysis and performance metrics, enables your service team to make capacity planning and proactive customer engagement strategies.

Marketing Team

Wish you could know exactly what your customers are thinking and meet their needs? Data Analytics offers you deep insights into customer behaviours. The capability enables the development of personalised marketing communications that speak directly to your customers’ needs and desires. It ensures your communications are not just seen but felt. By analysing customer engagement and response rates, your marketing team can tailor marketing strategies for improved campaign effectiveness and optimised marketing budgets. Identify what elements of your campaigns capture your customers attentions, and equally important, identify those that don’t.

Sales Team

Curious about how to get a clearer view of your sales performance to sharpen sales strategy? Data Analytics gives you a clear snapshot of sales pipeline, transactions, and stock data. Your sales tunnel can be displayed by the number of enquiries, orders, and demos for the whole network. The most important measures and KPIs for each area are front and centre. Tracking and comparing their results to sales targets, you will be able to identify both high performers and those needing guidance. Empower your team with rich insights to optimise sales strategy and improve conversion rate.

Parts Team

Facing the challenge of driving parts sales in a competitive landscape? Data Analytics provides you with unparallel data insights and actionable strategies to drive parts sales. With our platform, you gain a comprehensive view of sales performance, retailer engagement, and buying patterns. The dynamic sales reporting guides you to develop a strategic approach to enhance parts sales and highlights opportunities for increased sales. By leveraging analytics, your team can predict future needs and design more effective product targeting and tailored marketing. You can make sure the most profitable parts are always in stock, ready to meet needs without delay.

Ready to elevate your customer loyalty strategy?

Get in touch and we’ll be happy to help.

or call us on (+44) 1248 546000